Privacy Policy

SalesLair LLC ("SalesLair," "we," "us" or "our") is a go-to-market consultancy based in Austin, Texas. We provide fractional sales and customer success leadership, sales training, revenue operations and referral services to cybersecurity and AI startups.

This Privacy Policy explains how we collect, use and protect personal information when you visit saleslair.com (the "Site"), contact us, or work with us. By using the Site, you agree to the practices described here.

Information you give us

• Contact and booking requests: your name, email address, company and the message you send through our contact form, by email or when booking a call.
• Business communications: what you share with us by email, phone or video call, including your job title and professional details.
• Program sign-ups: details you provide when you apply to our Partner or Ambassador programs.

Information we collect automatically

• Device and usage data: IP address, browser type, device type, pages viewed, referring site and time spent on the Site.
• Cookies and similar technologies: see Section 6.

Information from other sources

• Professional information that is publicly available, such as your LinkedIn profile or company website, and introductions from people in our network.

We do not knowingly collect sensitive personal information, such as government ID numbers, financial account details or health information, through the Site. Please do not send it to us.

We use personal information to:

• Respond to inquiries, schedule calls and provide our services
• Manage client engagements, proposals, contracts and invoices
• Make introductions through our Partner and Ambassador programs, with the consent described in Section 5
• Send occasional updates, such as new blog posts, when you have asked to receive them (you can opt out at any time)
• Operate, secure and improve the Site and understand how visitors use it
• Comply with legal obligations and protect our rights

We do not sell your personal information, and we do not use it for automated decisions that have legal or similarly significant effects on you.

As a third-party consultant, we often work inside our clients' sales tools and see their business information, such as CRM records, pipeline data, prospect and customer contacts, pricing and strategy.

• We treat this information as our client's confidential information, not ours.
• We use it only to deliver the services our client engaged us for, under the terms of our agreement with that client, including any confidentiality or data processing terms.
• We do not use one client's confidential information for another client, or share it with third parties, without the client's permission.
• When an engagement ends, we return or delete client data as our agreement requires.

If you are a contact in a client's systems (for example, a prospect our client is selling to), our client decides how your information is used. Please direct privacy requests about that information to the client.

We share personal information only in these cases:

• Service providers who help us run the business, such as website hosting (GoDaddy), email (Microsoft 365), scheduling (Outlook), CRM (Pipedrive) and accounting. They may use the information only to provide services to us.
• Introductions. Through our Partner and Ambassador programs, we connect startups with potential customers and partners. We only share your contact details with another company after you agree to the introduction.
• Legal and safety reasons, when required by law, subpoena or court order, or to protect the rights, property or safety of SalesLair, our clients or others.
• Business transfers, if SalesLair is involved in a merger, acquisition or sale of assets.
• With your consent, in any other case.

The Site uses cookies and similar technologies to:

• Make the Site work (essential cookies, such as remembering your cookie choice)
• Understand how visitors use the Site (analytics cookies, such as GoDaddy Analytics)

When you first visit, our cookie banner lets you accept or decline non-essential cookies. You can also block or delete cookies in your browser settings. Declining non-essential cookies will not stop the Site from working.

We do not currently respond to browser "Do Not Track" signals. Where required by law, we honor Global Privacy Control signals as an opt-out of sale or sharing.

Retention. We keep personal information only as long as needed for the purposes above. Inquiry and contact records are kept for up to 3 years after our last interaction. Client engagement records are kept as our contracts and tax and legal obligations require.

Security. We use reasonable administrative, technical and physical safeguards, such as access controls, multi-factor authentication and encrypted connections. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Transfers. We are based in the United States, and our service providers may process information in the U.S. and other countries. By using the Site, you understand your information may be processed outside your home country.

Depending on where you live, you may have the right to:

• Know what personal information we hold about you and get a copy
• Correct inaccurate information
• Delete your information
• Opt out of marketing emails, using the unsubscribe link or by contacting us
• Opt out of any "sale" or "sharing" of personal information or targeted advertising (we do not sell personal information)
• Appeal our decision if we deny your request

Residents of certain U.S. states, including Texas and California, and of the EU and UK may have additional rights under local law. To make a request, email info@saleslair.com with the subject line "Privacy Request." We may need to verify your identity before responding, and we will respond within the time required by applicable law. We will not discriminate against you for exercising your rights.

Children. The Site and our services are for businesses and professionals. We do not knowingly collect personal information from anyone under 18. If you believe a child has given us information, contact us and we will delete it.

Third-party links. The Site links to other websites, such as LinkedIn and our blog's sources. We are not responsible for their privacy practices, so please review their policies.

Changes to this policy. We may update this policy from time to time. We will post the new version on this page and update the effective date. Material changes will be highlighted on the Site.

Questions or requests about this policy or your personal information: